Kontec, enlightening colors, consolidating creative arrays, embellish marketing strategies catering to your brand. We are a digital marketing company that is fueled by a group of young, creative, and robust enthusiasts. We provide comprehensive solution of digital marketing program, strategy analysis, creative design, and interactive media application.
Our online marketing expertise, acute sense of strategic planning and infinite passion to create, provided all-rounded strategic digital advertisement investment. Uplift clients’
brands and reputation while bringing the largest return upon their investment.
We are a team of...
WHAT WE DO?
Digital Marketing covers a variety of discipline and knowledge. We possess vigorous creativity, marketing strategy, and new media development team. Determined to provide all-rounded, proficient digital marketing and business solution, we stay side by side with clients to realize and to achieve marketing goals.
CREATIVE
View All
SOCIAL MEDIA
View All
DIGITAL ADVERTISING
View All
INNOVATIVE TECHNOLOGY
View All
HOW WE DO?
Market Research & Analysis
Strategic Planning
Implementation
Deliverable
Evaluate & optimization
WORK
In the era of information progress, to achieve the highest return, promotion must distinct itself among the ocean of overflowing contents. Kontec, along with our clients succeed with our ceaseless innovative critical mindset and accomplished experience.
We would love to hear from you! Let’s create something great together.
Room A & C, 7/F, Ka To Factory Building, 2 Cheung Yue Street Cheung Sha Wan, KLN, HK
T: +852 3844 4847 E: info@konteccreative.com
Submitted!
Connect Us ?
Please complete the form and we will get back to you
Creative
"Think differently with us"
We are a team of creative advertising professional, talented in creative thinking and communications. With the power of design, copywriting, video production as well as strategy planning, we dream up and execute for different advertising campaigns. Let's think differently with us!
Creative Concept Development
2D & 3D Design
Video Production
Animation Design & Production
Creative Copywriting
Bobbi Brown “BROW Intelligence” Campaign Site
Read more
Innisfree MUST be LOVE Xmas Campaign
Read more
KeeWah CNY Campaign Site
Read more
Ricoh “FlexiHuddle” Website
Read more
Ray-ban 80th anniverary booklet
Read more
Social Media
“We create real connection on social media.”
With understanding of your business challenges and objectives, we will help define your ultimate goal, follow with tailored creative content, campaign management as well as strategic planning, that help your brand to create community and real connection with target audiences. We also work with KOLs and influencers to promote your brand and services.
Facebook Retainer Service
Instagram Retainer Service
Social Live Broadcasting
Social Campaigns
O2O Strategies
Influencer & WOM Marketing
Social Monitoring
FUJIFILM Instax Facebook Maintenance
Shiseido
vivo NEX Dual Launch Campaign
Read more
Lee Kum Kee Hotpot Campaign
Read more
Renualt
DIGITAL ADVERTISING
“We listen to your audience.”
We offer a wide range of digital advertising services with results-oriented planning, performance monitoring and data analysis, which help you succeed in maximizing your brand awareness, driving conversion and getting the best ROI.
Social Media AD Placement
Adword Search & Display Campaigns
Remarketing
Video Advertising
Email Marketing
Facebook
Instagram
Google
YouTube
INNOVATIVE TECHNOLOGY
“Tech inspired creativity.”
We master a unique range of innovative technology expertise blending with creativity and marketing strategies, that allow us to offer advanced digital & technology solutions across interactive applications, web and social application development to reach your marketing goals.
Interactive Application
Website & Web Portal Development
Social Application Development
Online & Mobile Payments Technology Development & Management
Popcorn CNY Interactive Game
Bobbi Brown “Season of LUXE” AR game
Read more
V-City Interactive game
Read more
Miele Website
Read more
MPFA interactive Game
Read more
1010 Website
Read more
vivo NEX Dual Launch Campaign 2018-2019
vivo NEX Dual Launch Campaign 2018-2019
Objectives:
-
Promote the newly launched NEX Dual smartphone in regional markets by providing social media campaign guidance
-
Visualize the benefits of having a dual-screen smartphone so as to stimulate consumer’s purchase intention
Challenges:
-
How to highlight NEX Dual’s defining “Dual Screens” feature and ensure it makes a lasting impression on the target audience
Strategies & Insights:
-
Vivo’s newly launch NEX Dual is the industry-first-dual-display smartphone that reaches the Hong Kong market
-
To enhance customers’ awareness and generate purchase intention, we launch a one month social media campaign for Vivo
-
The campaign includes eight creative Facebook feeds that highlight the defining dual-screen feature of the new edition
-
The campaign showcases the convenience brought by the dual-screen feature to Hongkongers’ everyday life and create a down-to-earth campaign that stirs up audience’s resonance
Result:
In 1 month:
-
increased 98,900+ post reach
-
increased 23,100+ video views
VCity X Chocolate Rain Christmas interactive campaign
2018
VCity X Chocolate Rain Christmas interactive campaign
2018
Objectives:
-
Create an user-friendly interactive games for group of children
-
Fit into festive Christmas theme
-
Drive traffic to the mall and create a seamless O2O customer experience
Challenges:
-
Encounter cultural difference as the game has to be suitable for both V-City (local) and IGC mall
(Guangzhou)
-
Requires no on-site manpower support on game control
Strategies & Insights:
-
Create attractive and festive layout with Chocolate Rain elements to catch the eyeballs
-
LED wall KINECT game with motion detection, catering 4-5 participants in one time
-
User-friendly projection technology with camera motion detection that attracts kids to play
-
Participants take photo with the LED screen wall with instant sharing function on Facebook, bringing traffics online
Result:
-
1K + Facebook sharing from the participants
-
Created noise on social platform and exposure in media coverages
RICOH “FlexiHuddle” website
2017
RICOH “FlexiHuddle” website
2017
Objectives:
-
Grand launch of RICOH new B2B interactive platform “FlexiHuddle”
-
To align the brand image, design “FlexiHuddle” logo, homepage banner as well as sections icon for the new platform
Challenges:
-
Brand new interactive platform for Ricoh’s business members, user-friendly design needed
-
Stand out the key message: “Everyone could promote anytime, anywhere”
Strategies & Insights:
-
“FlexiHuddle” logo in modern simplicity style with ”hand in hand” concept, which fit in the its objectives – to initiate online interactions and business opportunities between different business members
-
Concise and stylish banner design to present smart and innovative brand image of Ricoh
-
Strong presence of nice designed icons help making the platform more intuitive and user-friendly
Result:
-
User interface of “FlexiHuddle” was enhanced by adding web icons
-
Simple and iconic “FlexiHuddle” logo succeed in raising online awareness
Ray-Ban “80th Anniversary” Booklet & Online Video
2017
Ray-Ban “80th Anniversary” Booklet & Online Video
2017
Objectives:
-
Ride on the theme of Ray-Ban 80th Anniversary “GENUINE SINCE 1937” to design annual product catalog and online video, for promoting its hero and new products series
-
Extend TA from offline to social media
-
Drive in-store visit as well as boost revenue
Challenges:
-
Ray-Ban global facebook page was relatively low profile in Hong Kong region
-
Insufficient social media promotion
Strategies & Insights:
-
Line up fashion & lifestyle Facebook platform “TOUCH” Facebook to the video with localize content, extend TA and draw them to in-store visit
-
Video with eye-catching animation and prominent product shots to draw social impression and views
-
Foreigner models were used for booklet shooting, that fit in Ray-Ban 80th Anniversary “GENUINE SINCE
1937” brand image
Result:
-
Raised public awareness on Ray-Ban 80th Anniversary and new product series in both online and offline ways
An on-campus promotion activities at secondary schools to help young people to develop appropriate attitudes towards financial management and equip them with the basic knowledge on the MPF system and MPF investment
-
Develop the theme and an interesting interactive technology game to attract the secondary students’ interest to get the MPF knowledge
Challenges:
-
With limited time in school time (recess and lunch time), the interactive technology game must be able to cater the students as many as possible
Strategies & Insights:
-
We integrated MPF message into the technology game that able to accommodate 4 students playing together in one time
-
The game mechanics will be designed from the trends of mobile game so that it can attract secondary students’ interest and they are enthusiastic about it
-
Develop creative key visual and game interface to cater secondary students’ preferences
Result:
-
15 secondary schools joined the program
-
Over 1,000 students played the game
Miele Website
2018
Miele Website
2018
Objectives:
-
Website development for product specifications and user manual searching
Challenges:
-
Dynamic category tree with multiple contents
-
Develop a sophisticated and accurate website search engine catering scenario for long-term usage
Strategies & Insights:
-
User friendly interface with consideration on user journey
-
Tracking and evaluating the data so as to improve the user interface in long term
Result:
-
Drive large amount of traffic
-
customer become more loyal to the brand due to the sufficient after-sale support
Lee Kum Kee「今晚打爐乎?」Campagin
2018
Lee Kum Kee「今晚打爐乎?」Campagin
2018
Objectives:
-
Amplify the product feature of LKK Thick Soup, MOS Hotpot Soup Base and Hotpot related sauces
-
Create an O2O2O customer experience that reinforce the brand equity of LKK
-
Leverage hotpot and LKK that aim to magnify the connection in-between
Challenges:
-
Keen competition on hotpot soup base market
-
Difficult to arouse public awareness and boost online engagement
-
Sales conversion as the key of business goal in 2018
Strategies & Insights:
-
Leverage hotpot with the brand, LKK and strengthen the connection in between
-
Ride on movie theme to create sense of connection and resonance with target audiences, to provide seamless O2O customer journey, by converting customer from KV to online social media and at the end, converts back to offline store for purchase
-
Partner with different online media platforms to amplify the campaign noise
Result:
In 1 month:
-
120k + impression on social media with remarkable engagement
-
Recruited few hundred of Facebook fans during campaign period
-
Positive brand equity gained from suitable online media platforms
Kee Wah Bakery “相聚這禮” Campaign
2019
Kee Wah Bakery “相聚這禮” Campaign
2019
Objectives:
-
Accommodate for the festive period by introducing and promoting the newly launched Chinese New Year themed products to audience
-
Create a campaign site which wrapper customization of gift box can be done online
Challenges:
-
How to draw the audience to the campaign site and encourage them to join the campaign
Strategies & Insights:
-
To promote the series of Chinese New Year-themed products to the public, we launched a social media campaign along with a campaign site for Kee Wah Bakery.
-
The social media campaign includes seven Facebook feeds aims at enhancing product exposure and public awareness of the newly launched products.
-
Designed a game on the campaign site which users can customize the wrapper of their gift box. Four sets of background, greeting phrases, sticker sets and greeting messages are included for users’
customization.
-
Ten winners will be chosen and awarded with their own customized gift boxes while other users can send their self-designed wrapper to friends and relatives as holiday greetings.
Result:
-
FB Campaign is still running, result will be updated later.
-
Campaign site is not launched yet, result will be updated later.
Innisfree “MUST be LOVE” X’Mas Campaign
2019
Innisfree “MUST be LOVE” X’Mas Campaign
2018
Obrythjectives:
-
To promote and increase exposure of innisfree Christmas edition products during Christmas season
-
O2O campaign, drive fans from online to store and draw shop traffic
Challenges:
-
To outperform and differentiate the campaign theme from other beauty brands during the competitive season
Strategies & Insights:
-
Use integrated digital channels to reach different target groups, like Facebook, Instagram, Campaign Site, GDN, YouTube and different KOLs
-
Make use of artist Louis Mok (莫竣名) to endorse for the whole campaign, to increase the campaign noise and discussion
-
Develop interactive campaign site to promote seasonal products in an interesting way
Result:
In 1 month:
-
6.8M Campaign impression
-
3K Campaign site form submission
Bobbi Brown “Season of LUXE” Christmas Campaign
2018
Bobbi Brown “Season of LUXE” Christmas Campaign
2018
Objectives:
-
Christmas is always the peak season of brands to gain awareness and drive revenue, especially beauty brands
-
In this fast pacing and ever-changing digital era, how to gain online exposure and convert online traffic to in-store footprint are definitely the critical and crucial priorities and factors of brands to drive sales revenue
-
Drive in-store visit as well as boost revenue by creating a seamless customer experience in this seasonal gifting period
Challenges:
-
Keen competition among beauty brands
-
Customers are get used to the innovative idea therefore it is not easy to arouse their interest and impress them
-
It is always a challenge to reach and engage with potential target audience who willing to spend on products after their participation
Strategies & Insights:
-
Impress customer by visualized integrated experience as well as arouse their emotion to shop for Christmas
-
Embrace and own the “Must-have Christmas Limited Edition Item”
-
Strengthen the connection between customer by reinforcing the brand equity
-
Mobile web-based Augmented Reality (AR) > Visualized-realistic experience to arouse TA
-
Encourage customer to share seasonal happiness and enjoyment with friends
Result:
In 1 month:
-
12,000 traffics and engagements
-
Around 1,000 in-store participations converted
-
1.5x in-store traffics contributed compared with no-campaign period
-
9% Facebook fans growth during campaign period
-
>22,000 social media engagement gained
-
1.7% YOY revenue gained compared with same period in 2017
Bobbi Brown “Brow Intelligence” Campaign
2018
Bobbi Brown “Brow Intelligence” Campaign
2018
Objectives:
-
Draw the audience to the campaign site and try out the Brow Intelligence Test
-
Direct the audience to book Bobbi Brown’s brow shaping service after acknowledging the problem of their brow shapes
-
Drive brand loyalty and repurchases intention after experiencing the brow shaping service as customers realize the importance of having personalized brow advice
Challenges:
-
Technically difficult to set up the scoring system as it requires large quantities of brow templates for the generation of a standardized brow sample
Strategies & Insights:
-
Observed the tendency of the general public to blindly follow the latest makeup trend without considering one’s face type.
-
To raise public awareness of the importance of personalized brow shapes, we launched a campaign site for Bobbi Brown. The campaign includes a brow testing service named Brow Intelligence, with a self-explanatory hashtag #BrowToBePerfect
-
Collect and combine approximately 200 brows templates as machine learning to form a standardized brow sample for the scoring system
-
Identifies users’ brow shapes and scores their brows according to their brow length and symmetry level. The campaign draws the audience to Bobbi Brown store as customers are driven to book the brow shaping service for personalized and professional advice after acknowledging the problem of their brow shapes
Result:
In 2 weeks:
-
19,730+ engagements to the brow test campaign site
-
1,290+ traffics to Bobbi Brown brow shaping service
1010 “Privilege Corner” website
2018
1010 “Privilege Corner” website
2018
Objectives:
-
Set up a portal site to connect 1010 and their business VIP customer
-
To provide plan information and exclusive offer to VIP customer
-
User- friendly CMS for internal staff to update web site information
Strategies & Insights:
-
We provide concise layout design and clear user interface, so that user can get offer and plan information in an easy way
-
Setup Google Analytics to monitor the traffic and user experience to the web site for further enhancement
media FB maintenance
media FB maintenance
Objectives:
-
To promote and increase exposure of media serval series of lipstick and cosmetic products
-
Engage with existing and recruit new fans
Strategies & Insights:
-
Use thematic design approach and copy tone for content development.
-
Live streaming the product launch event for increasing the product exposure.
M.A.C Studio Fix Campaign
2019
M.A.C Studio Fix Campaign
2019
Role:
-
Strategic planning and flow
-
Creative idea and design
-
Technology solution
-
Production and implementation
-
Customer data tracking and analysis
Challenge:
-
Competitive market environment
-
New product differentiation
-
Stimulate product trial
-
Stimulate behavioral change
-
Customer data collection
Achievement:
In 1 month:
-
Drove over 60,000 traffic
-
No. of registration: ~20,000
-
Converted over 10K footprints from online to offline (conversion rate: >50%)
-
3,500+ positive organic product review
Starbucks SUMmer Chill Campaign
2019
Starbucks SUMmer Chill Campaign
2019
Role:
-
Designed a seamless customer experience to connect the online exposure to offline footprint
-
Convert in-store experience via optimization of features of mobile-web
-
Embrace the awareness of Gen Z via new but simple technology
Challenge:
-
Keen competition of beverage brands, especially tea and milk tea brands
-
Impression of audience is difficult to change
-
Weak connection between Starbucks and tea
Achievement:
-
Generated over 2M impression on the campaign with over 150K total social engagement
-
Generated 60K registrations within 1 month
-
YOY revenue grew 2.7% and conversion rate is 57%
-
Instant redemption rate: 43%
Innisfree Hankie Campaign
2019
Innisfree Hankie Campaign
2019
Role:
-
Social platform based campaign, including both Facebook and Instagram platform.
-
Lined up with suitable KOL and Artist to participate in the social content.
-
Drive online awareness in social platform and drive traffic to offline physical store for product purchase.
Challenge:
-
Differentiate the 19’ campaign with previous years and balance the message between product selling and go green.
-
Most importantly, how to deliver the green message in young, funny and energetic way. Music, Artist & KOL, playful video and live were the key in this campaign to drive awareness and engagement.
Achievement:
-
Generated over 700k impression on the campaign with over 27% engagement rate and 138k video view
-
Generated 1.5% fans growth
-
Viral created among target audience and increase engagement with right target audience
The One Facebook Maintenance
The One Facebook Maintenance
Objectives:
-
To promote tenants’ product and draw traffic to the mall
-
To drive viewer to go shopping at mall
-
To build The one as a fashion brands hub mall positioning
Challenges:
-
Use different feed angle to promote the tenants’ product in a soft-selling tone
-
To plan and promote different tenants in equally coverage
Achievement:
In 3 months:
-
> 386k impression on social media by 60k ad budget
-
9% engagement rate on monthly average
-
> 2.1k absolute growth of fans
Kee Wah Bakery FB Maintenance
Kee Wah Bakery FB Maintenance
Role:
-
We provide campaign-based creative idea during festive seasons, like Christmas, Chinese New Year, Mid-Autumn Fesitval by integrating engaging ideas with Chinese pastries to drive both Keewah online and offline sales. Strong visual impact with synchronized tone and manner creates a more energetic image towards younger audience.
Challenge:
-
Stand out from the strong competitors, especially on social platforms
-
Local pastry with traditional image constraints their social communication
-
Strict branding guidelines from Keewah
Achievement:
-
Recruited ~5,000 more younger audience to follow Keewah Facebook page over a year
-
Reached over 1m target audience and drive significant sales throughout the year
TRU Niagen™ Facebook Maintenance
TRU Niagen™ Facebook Maintenance
Objectives:
-
Increase brand awareness
-
Educate customers on the related product features
-
Drive online and offline sales
-
Raise the page fans growth
Challenge:
-
Need breakthrough idea and layout design to attract audience, with brand corporate color
-
Maintain a high engagement rate and stable fans growth to reach the page KPI
Achievement:
In 6 months:
-
> 2M impression on social media
-
~9% engagement rate on monthly average
-
~98% fans growth rate
-
>450k paid reach generated by ~50k budget
Rabenhorst Facebook Maintenance
Rabenhorst Facebook Maintenance
Objectives:
-
Increase brand awareness
-
Educate customers on the related product features
-
Drive online and offline sales
-
Raise the page fans growth
Challenge:
-
Need breakthrough idea and layout design to attract audience, with brand corporate color
-
Maintain a high engagement rate and stable fans growth to reach the page KPI
Achievement:
In 6 months:
-
> 2M impression on social media
-
~9% engagement rate on monthly average
-
~98% fans growth rate
-
>450k paid reach generated by ~50k budget
PARKnSHOP Social Media Maintenance
PARKnSHOP Social Media Maintenance
Objectives:
-
To promote and increase exposure of PnS products
-
Engage with existing fans
-
Acquire new potential customers
Challenge:
-
Creative, up-trend and various approaches are needed to arouse audiences’ interest
-
Keen competition among competitors
-
To boost engagement rate under low organic reach algorithm of Facebook
Achievement:
During 1 year of maintenance:
-
Fans Growth: >18,500 (+18%)
-
Average Post Engagement Rate: +10%
-
Average impression : >14,500 (per day)
ALLIE Facebook Maintenance
ALLIE Facebook Maintenance
Objectives:
-
To increase the brand and product exposure
-
To educate the product differentiations between the products
-
To communicate the product formula
-
Drive sales in offline retail channels
Challenge:
-
To draw fans from Zero fans base
-
Brand is relatively new to HK market, need more variety of feed direction to promote the brand and product
Achievement:
In 5 months:
-
Average 340 fans recruited each months
-
> 1.4M impression on social media by100k ad budget
-
16% engagement rate on monthly average
Chivas x Manchester United Campaign
2019
Chivas x Manchester United Campaign
2019
Role:
-
Design and plan for the interactive game that develop via mobile web technique
-
Advise on the mechanics on how to leverage the game and sales revenue with different point of sales, e.g. bar, karaoke, convenient stores
Challenge:
-
Client would like to develop a mobile game but not a mobile app
-
It’s a cross region campaign: Hong Kong and Macau
-
Campaign period (Oct – Nov 2019) was under the environment of unstable social affair what affect the business revenue of bar, restaurant and karaoke
Achievement:
In 1 month:
-
No. of game player: 300+
-
No. of game play: 400+
-
Revenue drove: $150,000+
-
YOY participant increment: 22%
Life is a TechVenture O2O Campaign
2019
Life is a TechVenture O2O Campaign
2019
Role:
Kontec creates the overall thematic idea from scratch, providing end to end solution with trackable technological solution for customer behavior analysis. Insight will be useful for future campaign idea and audience segmentation which maximize the use of marketing budget.
Challenge:
-
Low media spending support
-
Limitation from the landlord on instore activation
Achievement:
In 1 month:
-
Reached over 300,000 target audience online
-
Drove 30% online traffic to offline store
-
Gained over 5,000 social media engagement
-
58% sales conversion driven from campaign site participant
Bobbi Brown Facemaker Event
2019
Bobbi Brown Facemaker Event
2019
Role:
Kontec provided end-to-end service including media planning & allocation, thematic idea design and development, innovative and technology solution development and implementation, customer data tracking and analysis.
Challenge:
-
Keen competition among competitors
-
Product differentiation
-
Tight timeline and regulations of the venue
Achievement:
-
Drove ~2,500 website traffic (CTR 50%)
-
Converted ~1,000 footprint from online to offline (conversion rate ~40%)
-
Boost ~12% sales compared with non-campaign period
Innisfree Happy Green Holiday X’mas Campaign
2019
Innisfree Happy Green Holiday X’mas Campaign
2019
Role:
-
Design and plan for the omni customer experience approach that connect online and offline channels
-
Deliverable including campaign site development, viral video production, KV production, social content creation, KOL collaboration, event management, 3rd party media collaboration and media placement management
Challenge:
-
Keen competition of cosmetic industry during Christmas season
-
Low morale of economy due to social affairs
-
Lack of popular Korean celebrity to arouse customer’s awareness